Product news: TIMEX expands it's GPS portfolio with the enhanced IRONMAN® Run Trainer™ 2.0
On Thursday the 18th April Timex officially launched the new Timex Run Trainer 2.0 to the press at the Virgin London Marathon.
Run247.com were there to hear Dan Calvert, UK Marketing Manager at Timex introduce the new watch and talk us through a little of the history leading up to their latest milestone timepiece and its benefits to the user.
We will be testing out the watch in the next few days and reporting back with the results.
Timex has introduced the Timex® IRONMAN® Run Trainer™ 2.0, a next-generation GPS-enabled watch that tracks pace, distance, heart rate, and elapsed time.
This upgraded device is a smaller, more refined version of the brand’s signature Timex® IRONMAN Run Trainer™ 1.0 GPS watch and is equipped with a reversible, high-resolution display and advanced interval training capabilities.
The introduction of the Timex® IRONMAN® Run Trainer™ 2.0 marks a further expansion of the Timex GPS portfolio, following the recent launches of Timex® Marathon® GPS, Timex® IRONMAN® Run Trainer™ 1.0, Timex® Cycle Trainer™ 2.0 and Timex® IRONMAN® Global Trainer™ Bodylink® System.
“We heard from the running community that they wanted a smaller, more comfortable GPS watch,” said Bart van Schijndel, International Marketing Manager Sports. “We are excited to deliver on that need with the upgraded Run Trainer 2.0, enabling more efficient training through advanced technology.”
The Timex® IRONMAN® Run Trainer™ 2.0 is the brand’s most innovative performance measurement product designed for athletes who want to maximize the efficiency of their training. The watch offers a crisp, high resolution display but is a smaller watch than the Run Trainer™ 1.0 to better fit a wider variety of wrist sizes.
Armed with a 100-lap chronograph and featuring hands-free split recording capability, the Run Trainer™ 2.0 also includes Interval Training based on distance and time with vibrating and audible alerts. Additionally, the training device boasts an eight hour Li-ion battery life and offers the unique benefit of being water resistant at up to 50 meters.
Like other Timex® downloadable products, this Run Trainer™ 2.0 is customizable through a computer device agent for all settings and is compatible with TrainingPeaks™and MapMyFitness.com, among others. It utilizes ANT+ä wireless technology for chest and foot pod sensors to provide heart rate and indoor/cadence-based training data for runners looking to improve their performance.
The Timex® IRONMAN® Run Trainer™ 2.0 will be available May 2013 in European Sports Specialty retailers at £225, and £275 with Flex Tech™ Digital 2.4 HRM chest sensor.
Find out more at global.timex.com check out the Facebook page: www.facebook.com/TimexSports